I have been deciding what measurements to include on my measuring jug, thus far I have decided on imperial one side and metric the other. I want to make the jug functional, yet I do not want to compromise the element of volume perception. I have been thinking of how the product will be packaged, so did some screen printing today using brown card and white ink. To subtlety indicate the origins of each measuring system, the font for the metric side is Letter Gothic Standard and the imperial side is Lucinda Fax. I think the simple graphic works well but perhaps adding measurement markings would be clearer, but for an initial design I am pleased with it. I want to stay clear of red markings as I feel it references pyrex too much, instead I intend to use a pale grey, which is discreet, yet visible when using liquids such as milk. For next week I intend to have finished my CAD drawing, along with render, ready to send to manufacturers in order to get a quote. I would ideally like to prototype a small batch, of ten or so as I really want to communicate that this product is fit for retail.
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